Clear scopes for the websites most businesses actually need.
These are starting packages for straightforward service-business websites. E-commerce, membership systems, complex integrations and large migrations are quoted separately.
Essential
For a new or small business that needs a credible online presence.
- Up to 3 pages
- Responsive design
- Contact form and click-to-call
- Basic copy refinement
- On-page SEO foundations
- Analytics/Search Console setup
Business
For established service businesses with several services or a stronger sales story.
- Up to 7 pages
- Everything in Essential
- Page architecture and service hierarchy
- Full copy development or substantial rewrite
- Projects/testimonials structure
- Stronger SEO and conversion setup
Growth
For businesses targeting multiple services, markets or locations.
- Up to 15 pages
- Everything in Business
- Service and location-page framework
- Case-study structure
- Structured-data implementation where suitable
- Detailed pre-launch QA
Platform subscriptions, paid plugins, stock photography, e-commerce transaction fees, paid advertising and third-party services are not included unless specifically listed in the proposal. No compulsory monthly retainer is required after launch.
What happens after launch?
You can request changes when you need them. Ongoing support, content additions, SEO work and larger updates are quoted separately rather than being bundled into a monthly fee you may not use.
What changes the price?
Page count, copywriting, e-commerce, bookings, databases, custom integrations, photography, migration complexity, multilingual content and the condition of an existing site can all change the scope.